A LINE IN THE SAND
Creative lead
Director
Editor
Platforms: Live cinema event
Deliverables: Digital Cinema Package
A poem to the planet, written in the sand.
Global transport company Scania, wanted a powerful, cinematic short film to make people stop and think about humanity’s relationship with the planet and realise it’s time to draw a line in the sand. I came up with the concept of a sand artist, using the environment itself to illustrate the story of Earth’s evolution, creating a film that makes the audience feel exposed to the raw elements of nature. The film premiered on a full size cinema screen at the Sustainability forum in Stockholm in May 2024.